PREVIEW: Experience 2.0: Defining and Delivering the NextGen Stadium Experience
“Stadiums need to continue to create more and more tangible ways for fans to engage with sports facilities: taking them beyond being a spectator, and allowing fans to become active participants in shaping their social experience.”
That’s the view of Asim Pasha – Managing Partner of Sporting Innovations – and one of the expert international speakers confirmed for the programme at Fan Experience Forum 2013.
With more than 25 years of IT experience, Asim Pasha is also the CIO & Chief Architect for Sporting Kansas City, Kansas City’s MLS soccer team. Pasha recently led the technical design and implementation at LIVESTRONG Sporting Park: Sporting KC’s $200million, soccer-specific stadium, which opened in 2011.
Widely regarded as one of the most technologically advanced stadiums in the world, the venue earned a plethora of accolades at TheStadiumBusiness Awards 2012, including the prestigious Venue of the Year Award.
Inspired by the stadium’s successes, Sporting KC’s parent company launched Sporting Innovations; a sports and entertainment technology company, focused on delivering the next generation of intelligent, personalized fan experiences through their award winning FAN360 platform.
And, at Fan Experience Forum 2013 (5 June, Manchester), Managing Partner Asim Pasha will join the international speaking line up to present ‘Experience 2.0: Defining and Delivering the NextGen Stadium Experience’.
The session will examine cutting edge techniques for delivering a feeling of connectivity and a ‘next generation’ experience for fans, from the moment they arrive at the venue, to keep them coming back — win or lose — time and again.
IN VIDEO: Asim Pasha discusses how a robust technology strategy delivers the best fan experience at LIVESTRONG Sporting Park
About the Speaker:
With over 25 years of IT experience, Asim Pasha (pictured, right) is the CO-CEO of Sporting Innovations and CIO /Chief Architect for Sporting Kansas City, Kansas City’s MLS soccer team. Pasha recently led the technical design and implementation at LIVESTRONG Sporting Park, Sporting Kansas City’s new soccer-specific stadium, which is considered by many to be one of the most technologically advanced stadiums in the world. His design covered 21 systems, including the first-ever deployment of CISCO High Density wireless, along with IPTV and broadcast over IP.
Concurrently, he launched the Fan360 software platform to drive a socially intelligent, knowledge-driven approach to elevating fan experience to a new level. With its foundation in a triangulated membership model, Fan360 has attracted interest from many professional teams to move towards adopting the new model.
Prior to joining Sporting Kansas City, Pasha spent 13 years at Cerner Corporation, developing new architectures, strategies and solutions for the health care industry , including Cerner Healthe Athlete, a player wellness tracking system used by both Major League Soccer (MLS) and the National Basketball Association (NBA).
Over the course of his career, Pasha worked in many different sectors of the industry, ranging from microprocessor design to operating system design to Wifi and network design. He has worked in financial, health, banking and sports industries in his career, and continues to drive for innovative new designs and ideas. His current interests focus on leveraging advances in systems, networks and software platforms to progressively shift the innovation curve in sports industry across the globe.
A graduate of University of Nebraska and a University of Notre Dame Scholar, Pasha holds multiple Master’s degrees in Computer Science, VLSI Design and Finance. Pasha lives in Kansas City, MO with his wife Sabah and their three children Tanya, Zain and Rafae.
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