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DISCUSSION PAPER: Ticketing in The Cloud

In the second of our pre-Forum Discussion Papers, Simon Klinkhamer, Managing Director, KB Group examines the impact of ‘cloud computing’ on the ticketing sector…

“Cloud computing” is a hot topic. But what does the term actually mean? And what are the ramifications for the daily operation of a box office?

Wikipedia defines Cloud computing as the use of computing resources (hardware and software) that are delivered as a service over a network (typically the Internet). Cloud computing entrusts remote services with a user’s data, software and computation.

There are two salient caveats implicit with this generic Wikipedia definition that need to be fully understood.

The first caveat is that services are delivered over a network, usually the Internet. This means that if the Internet is unavailable for any reason, then the services too are unavailable.

The second caveat is that the operation of the service is entrusted to a third party. It is essential that the third party vendor is sufficiently motivated to ensure both the continuity of the service and guarantee the ongoing safety and security of the data…

***Full discussion paper available on request***




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