ROUNDTABLE: PROGRAMMING AND CONTENT – lessons from KKL Luzern
Naturally, content drives audience. Audience drives revenue. But how best do we balance commercial gain with artistic merit as we plan our calendars months and years in advance?
How do we build in flexibility – in case of that surprise one-off, mega-show? And how do we attract new audiences without diluting our loyal, traditional customer base?
At AuditoriumsMeet 2012, Dr Dominik Isler, Chief Operating Officer, KKL Luzern will join our Programming and Content roundtable, to explore innovative solutions to the diary challenge…
Since its opening in August 1998 with a performance of the Berliner Philharmonic Orchestra, the KKL Luzern (pictured) has been recognized as one of the world’s greatest culture and convention centres.
Divided into three distinctively different parts, under one immense roof, the building is home to, acoustically, one of the world’s finest concert halls, and caters for more than 400 events each year.
And, at AuditoriumsMeet 2012, Dr Isler will join the international speaking line up to discuss the innovative programming and content strategy in place at the KKL.
Over two days, AuditoriumsMeet 2012 combines a packed conference programme, unique site tours and networking events, that will help you explore the latest trends in venue finance, revenue generation, design and visitor experiences.
About the speaker:
D
r Dominik Isler joined the KKL Luzern as Head of Business Development in 2006 and was promoted to COO in 2009. His responsibilities include organization, quality assurance and management of daily operations.
Isler received his Ph.D. in International Relations and Governance from the University of St.Gallen Switzerland in 2006, where he was, at the same time, responsible for the development and implementation of an award-winning E-Learning platform.
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